In case you haven’t heard, the StartUp podcast focuses on…wait for it, startups. Season one told the story of how Alex Blumberg, a contributor to This American Life, set out to create the new podcasting company, Gimlet Media, which produces StartUp.
I was drawn to the podcast for the unique insights it provided into starting a business. The story it told was raw, honest, and very transparent. If you haven’t given it a listen, I highly recommend it. You can start with today’s episode (Season 2, Episode 1) or start at the beginning.